Bowing to pressure from international media and workers’ unions, Amazon has announced it intends to increase the minimum wage of its U.S. and U.K. staff.
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How to generate word-of-mouth advertising as an online seller
There are many ways that online sellers can advertise their products. Typically, this includes PPC ads, marketplace-based initiatives and email marketing. One method that sellers often forget though, is word-of-mouth advertising.
How to boost your Amazon sales rank quickly
When you’re selling on Amazon, ranking highly in Amazon’s search results is critical. Buyers aren’t going to trawl through page after page of search results to find a product. They might not even go past the first three or four. This means that to be successful, you really need to get your product ranking on …
How you can beat Amazon on price and service
Competing with Amazon is one of the main concerns that many sellers have about starting a web store. As Amazon’s marketplace has grown, they have become renowned for their attractive pricing and efficient service, something that many sellers fear they won’t be able to replicate.
3 Steps to optimizing your Amazon product listings
More than 3,000 new sellers join the Amazon marketplace every day. Let that number sink in. The competition to get the consumer’s attention has never been higher. One aspect of your sales strategy plays a more pivotal role than anything else in this regard; your Amazon product listings. Here are 3 key steps making sure …
Keep calm and don’t panic over the change to Amazon’s returns policy
Amazon changed its returns policy for marketplace merchants that don’t use its fulfillment program. Third-party sellers who opt to ship orders themselves will be subject to the same rules as items shipped by Amazon: automatically approved returns and prepaid shipping labels.
A quick guide to Amazon FBA & when you should consider it for your business
Amazon FBA (Fulfillment by Amazon) is an order fulfilment system created and operated by Amazon for sellers on their marketplace. Sellers use Amazon FBA by sending their products to Amazon’s fulfilment centres. Using FBA, sellers utilize Amazon’s vast logistics network and expertise. It means offering customers benefits like Amazon’s discounted delivery options, parcel tracking and …